The list of winners of the B2B Marketing Awards includes the biggest names in business marketing – such as Google, Fujitsu, HP, Lloyds TSB, American Express, Symantec, Corus, Rackspace, Stanley, JCB, Volkswagen, TNT, RSA.
However, organisations with smaller marketing budgets also win categories each year, due to their nimbleness of thought and ability to demonstrate excellence in their field.
See who won in 2010, 2009 and 2008.
Whether you’re an inhouse (client-side) marketer or an agency, winning a B2B Marketing Award is about much more than just walking away with a trophy: it provides you with potentially invaluable proof of your excellence as a brand, practitioner or organisation. In the current climate, marketers have to prove themselves more than ever before, and the B2B Marketing Awards are the ultimate stamp of approval and excellence.
Testimonials
Evan Ivey, planning director, Gravity
“In a very short time the B2B Marketing Awards have become the most sought-after accolades in the industry. We put a lot of store by them because we know that they are judged by campaign results, that clients value them as a result, and that for our staff they represent recognition of their professionalism. Our B2BM awards give us real credibility with clients and enormous confidence – and the party’s not bad either.”
Edward Weatherall, managing director, Concep
“Winning the awards has brought us closer to our clients and helped re-affirm our position as a leading B2B agency. Over the last few years we have been growing our capabilities as a digital agency and a big challenge has been to change the market perceptions of what we do. By winning the recent awards it really demonstrates that we are an agency in the true sense, it gives us the credibility and other clients and prospects the confidence to take us seriously.”
James Trezona, managing director, Mason Zimbler
“We picked up the 2009 Best Campaign Award for a Microsoft viral video. It looks great on our reception desk alongside our ‘Agency of the Year’ award from a couple of years back. We’ve also incorporated it in our email signature, which sends a really strong message to the industry and clients/prospects in the technology marketing world. But it isn’t just about impressing our peers; this award is particularly pleasing as it demonstrates that video virals are making strong headway in the B2B marketing arena and not just limited to consumer campaigns as has been the case. And it helps prove to our client that they were right to put their faith in us.”
Rob Morrice, managing director, IAS B2B
“2009 was truly an Annus Mirabilis at the UK B2B Awards for IAS. We’ve long cherished becoming Agency of the Year and the other category we covet is Best Integrated Campaign. Our flabber was truly gast when we won both, particularly as the opposition was so strong. Since our night of pure joy, the new business pitches have come flying in. We love the B2B Awards and we’ll support them until the day we die, which will hopefully be never.”
Patricia Harriss, director, Creative Direction
“We were delighted to win the Best Lead Generation Campaign for our work with Plantronics – not least because it has given us an industry stamp of approval that prospective clients respond extremely well to.”
Claire Mason, managing director, Man Bites Dog
“Winning Best PR Agency is a real credit to the Man Bites Dog team. The award has given us a host of new business opportunities and valued recognition from our peers. After a tough year in the economy, it’s fantastic to be recognised for helping our clients win in uncertain times and for our own continued growth and success.”
Adam Wooff, Managing Director, The Crocodile
“Winning B2B Awards for Nectar Business and EMC in 2010 underlines our belief in the power of good agency/client teamwork, trust and commitment. At The Crocodile we also believe in taking full advantage when a first class social opportunity presents itself. Last year’s awards ceremony did not disappoint!”
