International Marketing

Can B2B marketing really be a global industry? I’m pondering this question as I sit on a Eurostar train in the Gare Du Nord, preparing to depart for...

One of the reasons that social media style platforms are being adopted for internal communications is that they help turn the company into a community....

With all the new developments and increasing accessibility of electronic translation tools such as machine translations, some have argued that these...

In the course of an average day there are multiple deadlines and targets to hit, opportunities and requests to respond to and the more routine tasks...