How to get the best return on your marketing budget
In uncertain times, we are all more careful with our money. When financial growth slows, there is a tendency for brands to pull back on marketing spend. Whilst marketing budgets are tightened, sales targets are often stretched, which means finding ways to deliver more with less. This is tough for marketers but does provide an opportunity to review programmes to ensure they are delivering the best return on marketing investment.
We look at the key steps you can take to maximise your marketing ROI including:
- Minimising churn
- Personalising your approach
- Aligning Sales and Marketing
- Exploiting existing assets
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When you view this content, your data will also be shared with our trusted partner The Telemarketing Company who may contact you with further relevant information.
For more information on how we process your personal data please see our privacy policy.
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About your personal data
When you submit your details in order to access this content, your data will also be shared with our trusted partner The Telemarketing Company who may contact you with further relevant information.
For more information on how we process your personal data please see our privacy policy
