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AGENCY NEWS: Top B2B telecomms and PR agencies announced

This year, for the first time, separate league tables for B2B agencies that are specialists in PR and telemarketing have been compiled in response to feedback that the main table was focused predominantly on marketing communications agencies.

Nelson Bostock Group has been crowed top B2B PR agency of the year, with 56 per cent was from B2B work.

Meanwhile, although coming 13th in the table 4CM, who work wholly in B2B, has seen a whopping 49 per cent year-on-year gross income change.

PR agencies

1. Nelson Bostock Group

2. Bite

3. Eulogy

4. Wyatt International 

5. Technical Associates Group

6. EML Wildfire

7. Rostrum Communications

8. Napier Partnership

9. Man Bites Dog

10. Babel PR

11. Tangerine B2B

12. Acceleris

13. 4CM

14. Jargon PR

MarketMakers has been revealed as the number one B2B telemarketing agency with a 10 per cent year-on-year gross income change and 90 per cent of this was from B2B.

However, Marketing Options International came a close second with a 26 per cent year-on-year growth and 100 per cent B2B work and only 50 staff (compared to MarketMakers 180 employees).

Telemarketing agencies

1. MarketMakers

2. Marketing Options International

3. McDonald Butler Associates

4. The Telemarketing Company

5. SCI Sales

6. EngageTech

7. Entourage BD 

8. Lingo Telemarketing

Agency ranking based on gross income in the latest financial year.


B2B Agencies Benchmarking Report 2013
Full League Table data plus more analysis and indepth agency profiles can be found in this report, which is an invaluable to tool for clients seeking to find and evaluate new agencies to work with. The B2B Agencies Benchmarking Report is free to Premium Members of B2B Marketing, otherwise it can be purchased online and in hardcopy format