Biography

► In 5 SECONDS: I make you visible, legible, credible and profitable online. ► EXPERIENCE: An experienced company director and social media veteran, designing web sites from 1995, blogging from 2003, twittering from March 2007, a catalyst & writer helping create The Next Web blog (now in Top 10 in Technorati), and was named by the BBC as the world's first Digital Biographer. ► SKILLS: I have continuously developed my skills as a communicator with personal presentation, clarity of message, and use of social media becoming my core areas of expertise. I have been invited to speak at a number of events on these themes, and contributed to two books on the subject. ► FOCUS: A natural communicator, who understands the pitfalls and opportunities in social media, I have a proven record in educating, managing and growing a team towards concrete fiscal and personal goals. My background is firmly based on the written and spoken word, the engaging lead, and persuading people to engage their readers, listeners or customers honestly. I currently live in Edinburgh, speak Russian and Spanish, am co-author of the books 'Age of Conversation 2.0' and 'Age of Conversation 3.0', am married with one daughter, and enjoy Formula 1, contemporary writing, entertaining guests, keeping up with web, social and mobile technology, and travelling. ►► Mobile: +44.7966.67.37.49 ►► Email: david (at) petherick (dot) org ►► Twitter: @clarocada and @petherick