The B2B Awards took place last night, with over 500 submissions and over 800 professionals in attendance it was the biggest awards yet.
O2 Enterprise took away three awards for ‘best use of live event marketing’, ‘best corporate decision maker-targeted campaign’ and ‘best lead nurturing campaign’. Miele Professional scooped two awards for ‘best use of content marketing’ and ‘best SME-targeted campaign’. Meanwhile, Brother UK was named ‘B2B marketing team of the year’.
Other notable B2B brand winners included Microsoft Devices, DHL Express, Vauxhall and IBM.
Agency-wise, winners included The Marketing Practice, who triumphed in six categories. Earnest scooped three awards including the coveted ‘agency of the year’ and Man Bites Dog was crowned ‘PR agency of the year’.
Mark Murphy, business marketing manager at Premier Inn, was crowned ‘B2B marketer of the year.’
James Farmer, founder and publisher at B2B Marketing, commented: “The Awards just seem to get bigger and better every year! Massive night, top draw winners and general good times all-round!”
Congratulations to all the winners and those shortlisted.
The full list of winners and runners up can be found here.
