Account based orchestration platform 6sense has announced the close of its latest round, bringing in $40 million in Series C funding from Insight Partners.
The financing will be used to accelerate 6sense’s vision to unite revenue teams on a single platform to provide ‘account insights and AI orchestration’. The round brings 6sense’s total funding to $105 million, which comes a year after the company had doubled its customer base with new customers, including Box, Cisco, Dell, Sumo Logic and Tableau.
The company has experienced growth in 2019, including major product releases, including its dynamic display advertising, account based retargeting, value metrics, sales alerts, and external media campaign analytics.
6sense is an account based orchestration platform that helps revenue teams compete and win in account based buying by utilising AI and data. Insight Partners is a global venture capital and private equity firm that invests in technology and software companies.
Jason Zintak, CEO of 6sense, said: “Our mission is to tackle the biggest challenges facing B2B sellers and marketers by helping brands reach the right accounts for their business at the right time, through the right channels, and with truly engaging experiences. Our company growth has been fueled by the success of our customers, and our Series C funding will enable 6sense to further invest in AI-driven orchestration capabilities to help companies of all sizes build and scale account based programs, uncover new opportunities, and efficiently create pipeline and revenue.”
