B2B Marketing
Over 400 marketers descended on the banks of the River Thames in London for a full day of intensive ABM wisdom. Who were the top tweeters from the day? Which speaker was mentioned most? And just how far did the dedicated event hashtag #B2BConf reach?
![Account-Based Everything: Key takeaways from B2B Marketing's ABM Conference [INFOGRAPHIC]](https://www.b2bmarketing.net/wp-content/uploads/2024/08/abe_key-takeaways_infographic_1-210x1024.jpg)
When it comes to digital communication, businesses are constantly searching for tools that improve customer engagement and drive results. Rich Communication Services (RCS) is an enhanced messaging protocol designed to replace SMS by offering richer
As the 2024 B2B Marketing Awards unfolded, where we proudly to sponsored the Best use of Creative Award, we find ourselves reflecting on why creativity matters so much in B2B. At its best, creativity isn’t
Marketing has rapidly evolved, with teams now juggling multiple roles while proving their value across the business. Increasingly, it seems that marketing is expected to deliver more business impact and drive revenue, fast. Research shows
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
