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B2B nation: The B2B industry’s contribution to the UK economy revealed | B2B Marketing

Download this free guide to find out just how important the B2B sector is to the UK economy

When you live and breathe B2B like we do, you won’t need reminding how important the work you do is.

However, data on B2B’s total contribution to the UK economy is hard to come by. Until now.

That’s what we set out to uncover in this pioneering study, conducted by our partner Savanta and in association with Gravity Global.

The research, which surveyed 809 senior managers in UK businesses, shows that while B2C brands steal the headlines, it’s B2B brands that bring home the UK’s bacon.

Download this report to find out:

  • B2B’s total contribution to the UK economy, including employment and tax contribution.
  • Which part of the UK is a hotbed of B2B.
  • How B2B businesses form the backbone of the country’s listed firms.

“We’re no longer a nation of shopkeepers, we are a nation driving the success of other corporations around the world”

James Farmer, co-founder, B2B Marketing

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