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Leaders Roundtable: Growth Marketing

This series of roundtables brings the online community of Propolis to life with exclusive thought leadership and networking for CMO and senior level Propolis members.

Date: 29 February 2024

Time: 2:45 PM GMT

Location: B2B Marketing Offices – Westgate House, 9 Holborn, London EC1N 2LL

‘Growth’ has become an increasingly common term in the job titles of B2B marketing leaders, helping to define a more ambitious, dynamic and commercially aligned approach to marketing. But what does growth marketing actually mean in practice? How, or to what extent, is it any different fromother forms of marketing? In other words, what is marketing about, if it’s not delivering growth? More importantly, what strategies are growth marketers adopting to deliver their bold objectives, and what is key to success? In this roundtable, we’ll discuss:

·  How do you maximise your growth marketing strategy?

·  What skills and attributes do you need to be a growth marketer?

·  How do you optimize growth potential in a challenging market?

·  How are growth marketers working differently with other commercial teams to drive success?

Register your interest to attend the upcoming Propolis roundtable

Propolis Roundtables are designed for CMO’s and senior level marketers who are already members of Propolis. If you would like to register your interest to be amongst this select group at the upcoming roundtable please fill out the above form. 

Hosted by: 

Joel Harrison

Joel Harrison

Editor-in-chief, B2B Marketing

I’m the Editor-in-chief and co-founder of B2B Marketing, and a passionate advocate and evangelist for everything B2B. I’ve been writing about B2B marketing issues for 17 years now (crikey!) and am motivated to understand the industry’s constant evolution, to understand the next big thing and to connect with the wonderful people working within it – which make it such a special place.

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It offers vital intelligence, expertise, and solutions to help you make informed, data-driven decisions on your strategic position, prove your ROI and empower your teams to be more innovative, more efficient, and drive greater results.

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