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Sitecore announces Pancentric Digital as gold partner | B2B Marketing

Customer experience platform Sitecore has announced digital agency Pancentric Digital as its latest gold partner.

The partnership aims to drive engagement rates and enhance customer usage of the platform.

Pancentric recently worked with Sitecore in the global re-platforming of the OCS Group, which kick-started an ongoing rollout to 16 countries. In the following months, the partnership is set to launch these deployments into the UK insurance sector.

Craig Talbot, VP at Sitecore UK&I said: “Pancentric has been one of our top performing partners over the past 12 months and we look forward to deeper working relationships during 2018 and beyond.”

At the end of 2017

Sitecore formed a similar partnership with advertising titan WPP

in an attempt to reduce the complexities of marketing and increase ROI. 

Simon Fenn, co-founder and operation director of Pancentric Digital commented: “The complexity of marketing has increased exponentially over recent years, with customers expecting higher quality experiences from their service providers and businesses needing a more connected approach.

“The gold promotion recognises our achievements with Sitecore over recent months and our ambitious plans to help clients leverage the full potential of the platform’s personalisation and experience features to drive better customer engagement and results.”

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