In the 12th edition of the B2B Agencies Benchmarking Report, we revealed the definitive rankings of the UK’s top 75 B2B marcomms agencies, as well as the sector’s top 40 global agencies, its fastest-growing agencies and leading PR agencies. The report also took a close look at the state of the B2B Marketing industry in 2017.
Here are some of the report’s biggest revelations in a handy infographic:
In B2B organizations, clients increasingly expect a seamless, personalized and efficient experience. An elevated customer experience (CX) is no longer just a “nice-to-have” — it’s essential for business growth and long-term success. But what exactly
Arguably the biggest challenge facing B2B marketers is understanding how to balance novelty with reliability in campaigns. In other words, to do things that we know will work, whilst at the same time experimenting and
When it comes to digital communication, businesses are constantly searching for tools that improve customer engagement and drive results. Rich Communication Services (RCS) is an enhanced messaging protocol designed to replace SMS by offering richer
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
