B2B Marketing
This year registrations to the B2B Awards doubled, with submissions still arriving.
2013 has seen a massive growth in international entries, which have made up nearly half of all submissions, covering US, Europe and Asia.
As a result, the awards not only showcase B2B projects in the UK, but have come to represent B2B marketing across the planet.
Have you entered?
There’s been a lot of hype about the potential of influencer marketing in B2B, not least from LinkedIn, who have productised this via their platform, but also from the likes of Ogilvy and others. But
Fostering a truly inclusive business means creating an environment where every individual feels valued, safe, and heard. Hannah Stringer, Marketing Director at Moneypenny, emphasizes the importance of nurturing a culture that celebrates diversity in all
According to a new report by Google, just 40% of senior marketing decision-makers believe that their organisation has a clear marketing effectiveness goal, and just 20% agree on how to actually measure it. In Google’s
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
