B2B Marketing Awards set for biggest year yet

The B2B Marketing Awards has seen a 30 per cent increase in entries this year and welcomes IBM Unica as a sponsor.

After seeing year-on-year growth since the awards programme began six years ago, the presentation ceremony is expected to the biggest yet, topping last year’s 700 attendees.

Meanwhile IBM Unica is a new category sponsor. The software company will be sponsoring the best integrated campaign category. Tresilian Segal, market segment manager, UKI, enterprise marketing management at IBM Unica, said, “IBM Unica is pleased to be a sponsor of the B2B Marketing Awards this year, recognising all the innovative work from marketers across the industry. We’re looking forward to seeing the nominations and subsequent winners on the night.”

The shortlist will be published next week and the winners will be announced on 24 November at the awards ceremony hosted by comedian Jack Whiteall.

For more information about this year’s awards click here

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