The British Institute of Facilities Management (BIFM) has entered a two-year deal with business and commercial market development agency B2B Partnerships.
BIFM hopes the appointment will “supercharge its insights agenda” as it prepares to reposition itself as a leader in workplace management.
As part of the collaboration, B2B will identify and develop content, research and channel partnerships and strategic alliances for the institute. This includes establishing a new strategic partnership programme which opens up opportunities for organisations to partner with BIFM across their research, content and insights business.
B2B said its aim for BIFM is to build market content and channel partnerships with leading organisations wanting to engage with the sector from a B2B perspective.
Chris Moriarty, director of insight at BIFM said: “B2B brings a wealth of experience which is crucial during this new exciting phase, as we recognise how the right strategic and commercial partnerships will help us grow and become more sustainable.”
