
B2B Marketing & Inflexion Group: New partnership
B2B Marketing and Inflexion Group have announced a strategic partnership, bringing significant benefits to both Propolis members and Inflexion Group clients. As part of this
Quickly gain the latest market knowledge and practical guidance with our expert produced B2B marketing guides, reports and resources.
B2B Marketing and Inflexion Group have announced a strategic partnership, bringing significant benefits to both Propolis members and Inflexion Group clients. As part of this
To be able to craft a lucrative B2B sales cycle you need to reduce the complexity in the sales process so you can attract quality
2021 has been marked by rapid change, expansion and the unknown. To avoid being lost in a sea of confusion, here are eight areas marketing needs
Everyone is talking about CX. You can read any number of reports on what is top of mind for the c-suite and CX will often
B2B Marketing’s Lucy Gillman sat down with Delta Capita’s CMO Leeya Hendricks. Leeya discusses the sustainable measures Delta Capita are taking and how marketing can
B2B technology copywriting agency is now owned by its employees after setting up an Employee Ownership Trust (EOT). Founded in 2007, Radix has risen to
A lot has happened in the B2B world over the last decade. We’ve seen rapid technological innovation, a total evolution in the ways we work
Dun & Bradstreet, a leading global provider of business decisioning data and analytics, today announced the appointment of Susan McKay as international CMO, based in
Predicting the future is never an easy task, especially when it comes to technology. But that hasn’t stopped industry experts weighing in on the impact
Alignment between sales and marketing should be a priority for any business leader looking to generate growth. Of course, it’s easier said than done. Their
Barbara Stewart, Propolis’ resident CX Hive expert, on how to finesse your CX from taking a simple approach to the importance of transparency and trust. B2B
It’s no secret that ABM works. When done right, it can generate 200% more revenue for marketing efforts. Chatbots are revolutionizing ABM, taking your target