Martech consulting provider Clevertouch has released Momentum software for Salesforce Marketing Cloud to optimise email workflow.
Marketers will be able to build, amend and approve emails in a single, controlled environment with no HTML or coding skills required. Momentum for Salesforce Marketing Cloud was created based on market pain points to drive up usage and ROI, but at the same time provide some control through the automated approvals process.
Another important feature of Momentum is that it allows multiple agencies and end user customers to coexist and co create on top of the same Marketing Automation or Marketing Cloud platform.
Earlier in February, Clevertouch Marketing was listed in the Sunday Times 100 Best Companies to Work For 2020 for the second year in a row.
Adam Sharp, co-founder & CEO of Clevertouch said: “Our customers were frustrated with the sub-optimal use of their marketing technology, and they sought a simpler way of creating consistent, brand approved communications. Momentum offers a simple user interface and no knowledge of coding or HTML is required. This means that after setup with the experts and admins, it can be rolled out across a business in a matter of days, with minimal teaching time. This not only speeds up campaign execution and launch, but also increases team collaboration and efficiencies.”
