Market research and customer experience SaaS vendor Confirmit has appointed Tobi Andersson in a new role as chief product officer.
The announcement follows the recent acquisition of Confirmit by Verdance, its merger with Dapresy, and the appointment of Kyle Ferguson as CEO. Andersson has over 20 years of experience in the global market research industry, most recently as the former co-founder and CEO of Dapresy.
Andersson will now be responsible for the integration of the Confirmit and Dapresy’s platforms, working with customers, partners and product development teams globally to create a single platform.
Kyle Ferguson, CEO at Confirmit said: “With Tobi’s passion for insight technology to guide us, there is no limit to our ability to help our customers simplify complex problems and ultimately become more successful. He leads an ecosystem of experienced people and proven technology, supported by long-term investment from Verdane. This puts us in a unique position to understand and respond to what our customers need from an insights platform, now and in the future.”
