Metro Research specialises in B2B technology market research.
We are experts in understanding how technology impacts on prospect and customer decision-making and behaviour. We focus on providing bespoke insight programmes with ROI at the heart.
We bring years of top level experience to help you meet your business objectives. There is hands-on Research Director involvement throughout; Metro Directors are involved in every stage of every project. Directors design programmes and materials, conduct interviews and analysis, write reports and give presentations.
We provide a range of research and marketing services
• Market assessments to map the way forward for your business, we help you identify the best new markets and sectors to target
• Concept development and innovation to differentiate your business, we help you develop and refine your ideas for profitable products and services
• Customer service assessments to reduce customer churn, we help you improve service and keep your customers
• Development research to help products and services meet market needs, we help you keep your offerings relevant and attractive
• Return on investment case studies and content creation to boost sales and marketing, we help you convince your prospects with independently audited and beautifully written examples of the value of your offerings
• User interface optimisation for devices, websites and mobile apps, we help you deliver the best customer experience
• Brand performance and improvement, we help you stand out from the crowd as a beacon of excellence
The Metro team includes specialists in: marketing, business development, product development, data analytics, usability, quantitative and qualitative research, and statistics.
Over 500 technology research studies since 2000, for major companies in UK, EMEA, APAC and the Americas…see our case studies here