Championing the Customer Experience at Lenovo
Over the last year we've seen tech brands think more about the experience of their customers at every stage in their journey.
We're sure that the team at Lenovo are no different, so here are a few pieces just for you on CX.
Hopefully you and the team find them useful.
Finally, I thought you may find it interesting to read this wonderful case study from the B2B Marketing Awards, which won our "best international campaign" category.
Although the winning agency were not accompanied by their wonderful client, our historical research into our awards shows that the client is often the key differentiator for great work. The teams that worked on this should be very proud indeed.
We'll shortly start looking for our client winners in 2016 to take part as judges for the awards in 2017. Hopefully you can get involved- email me at firstname.lastname@example.org if you'd like to know more.