Digital tactics for successful event management and marketing
This introductory guide will provide you with a whole range of ideas for using digital to enhance your events and ensure they deliver the returns you're looking for
This guide will help you:
- Use digital to build momentum before your events
- Explore digital techniques to ensure your events run smoothly on the day
- Continue the conversation post-event with digital content
- Accurately measure the return on your events.
"In-person events remain one of the most widely used marketing tactics in B2B"
A look inside
1 – Introduction
2 – Before
3 – During
4 – After
5 – Measuring success
6 – Case study
7 – Key takeaways