Awards 2014, category nine: Athlon for Equator Design

November 17, 2014

Best website: Equator website

Athlon partnered with global packaging design group Equator in the re-design of its website and online presence. Having grown through acquisition, Equator needed to better reflect the scale of its operation under one consolidated offering.

We took a holistic approach that included a complete website relaunch, creation of a brand film and a supporting social media strategy.

Our approach was designed to engage with brand managers, media & peers and prospective employees.

The results demonstrate the success of the project in raising brand awareness, increasing audience engagement and ultimately generating relevant business leads.