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The B2B business relationship report

May 24, 2022

We all know the impact of bad customer relationships - poor customer conversion rates, missed revenue targets and declining profitability.

 

In Skout's new report, you'll find out more about why relationship marketing is critical in your customers' buying journey and where to focus your budget.

 

You'll learn:

  • What relationship marketing is and the value it brings.
  • The challenges and mistakes you and your peers are making.
  • When to focus your relationship marketing activity in the customer buying journey.

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Summary

Topic

General B2B marketing
Teams and resourcing
Marketing operations

About your personal data

When you submit your details in order to access this content, your data will also be shared with our trusted partner who may contact you with further relevant information.

For more information on how we process your personal data please see our privacy policy