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Campaign communication – a framework for success

July 20, 2022

A successful marketing campaign needs a team and resources aligned to a common strategy with unified goals and shared objectives. Communications must be crystal clear with the right information flowing to the right people at the right stage of campaign design and delivery.

A solid communications framework unites everyone involved in campaign execution so they are in sync with each other and focused on key priorities. It also ensures insights and lessons are shared so performance can be refined to deliver maximum ROI.

We look at the different dimensions of a communications framework geared to success.

 

  • Who (needs to know)?

  • What (do they need to know)?

  • When? (stages of communication)

  • Where/How? (forms of communication)

We also provide access to our free campaign brief template.

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For more information on how we process your personal data please see our privacy policy.

Summary

The Telemarketing Company

Topic

Content marketing
Campaign management

About your personal data

When you submit your details in order to access this content, your data will also be shared with our trusted partner The Telemarketing Company who may contact you with further relevant information.

For more information on how we process your personal data please see our privacy policy