Case study: Reynaers and Wyatt International

March 17, 2017
United Kingdom

A global name in aluminium door, window and curtain walling systems, Reynaers is a key partner for architects and building contractors – a hard-to-reach but influential audience. We recommended that, to reach this audience, we needed far more than a traditional advertising campaign. We needed to be smarter, more focused and more engaging. The key, we argued, lay primarily in online marketing. Our unique and innovative solution has delivered impressive returns.

Summary

Topic

Branding
Creative
Customer experience
Demand generation
Digital
Direct
Email
General B2B marketing
PR

Pages

6

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