The creative workflow workbook

January 4, 2018

The creative workflow process is turbulent at too many organisations.

Just because other brands look good on the outside, doesn't mean their teams aren't hard pressed to make it all happen. It's ok. You're not alone.

Creative and marketing departments can work better together, but it's not going to happen overnight. Fixing the process requires open dialouge, a willingness to change, and a process that considers all involved.

This workbook is intended to help you start the dialogue with your marketing and creative teams to figure out what's going on with your current workflows and how your teams can start producing better work together. 

Download the practical workbook now to find out: 

  • How to identify the goals and roles of the people involved in the creative process
  • The criteria you can use to measure your own teams creativity right now
  • How to evaluate your workflows and identify further opportunities for improvement.

Summary

Topic

Marketing department
Creative

Pages

13

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