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An honest guide to planning your B2B content marketing roadmap

May 28, 2021

It’s 25 years since Bill Gates coined the phrase ‘content is king’.

Nowadays, content must work harder than ever to speak to the right people and provide a fast ROI.

So where do you start? Purple Agency has written a 6-step guide for planning your B2B content roadmap.

Download this guide to learn:

  • What a content roadmap is, and why it’s important to plan in advance
  • Why gathering insights and identifying buyer personas is critical to the success of your content
  • How to develop, syndicate and optimise meaningful content for the long term

About your personal data

When you view this content, your data will also be shared with our trusted partner Purple Agency who may contact you with further relevant information.

For more information on how we process your personal data please see our privacy policy.

Summary

Purple Agency
Purple Agency

Topic

Master - Brand & Content Strategy

Pages

13

About your personal data

When you submit your details in order to access this content, your data will also be shared with our trusted partner Purple Agency who may contact you with further relevant information.

For more information on how we process your personal data please see our privacy policy