Infographic: Ten tips for better lead scoring & content marketing
Lead nurturing takes time, so create a library of inter-connected marketing content that you can deliver over a three, six or 12 month period. Plan your content in advance, perhaps one subject per month, but be prepared to hijack breaking news to make it more current and relevant.
These are only two ways to improve your lead scoring and content marketing. To read all ten tips, download this infographic created by SCi Sales.