Whitepaper - Customer experience in the banking sector

February 8, 2013
This whitepaper examines the need for improved integration of customer experience feedback systems in the banking sector and gives examples of best practice.

Customers are increasingly savvy and prepared to switch banks if unhappy with the service offered. Listening to your customers makes business sense and can give a competitive advantage. As new technology is changing the way customers interact, it offers new tools to help banks engage with customers. 

Summary

Topic

Customer insight

Pages

8

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