Whitepaper: How to create a brand story with PR

October 16, 2013

Media relations have always been about storytelling in one shape or form and especially in the B2B arena with a broader scale of stakeholder and PR activities.

The importance of telling your brand or business story to a wide range of audiences – customers, media, employees, industry and financial analysts, trade and government – in a way that resonates, is an important skill.

In fact, telling a compelling story for PR purposes is an art form. However, there are some rules you can follow to create a successful brand story in the B2B sector. Download this whitepaper by Samantha Dawe, director of The Think Tank, to learn more.

Summary

Topic

PR

Pages

4

Size

0.41 MB

About your personal data

When you submit your details in order to download this content, your data will also be shared with our trusted partner who may contact you with further relevent information.

For more information on how we process your personal data please see our privacy policy.