Whitepaper - Planning your Visual Brand Strategy

February 15, 2011

The visual elements of a brand are immensely powerful, even if we don't often stop to analyse them. But as marketers, it's important we have a coherent, coordinated strategy.

This guide by Base One explains how visual strategies can be based on a number of factors - and which big B2B brands take which approach.

Summary

Topic

Branding

Pages

15

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