What does GDPR mean for B2B marketers?
As an agency with our feet firmly planted in the world of all things data, Kingpin are very keen to understand the impact that GDPR will have on us, our publishers, martech partners and more importantly, our clients.
We've been looking at a number of ways to help our clients comply with these new rules and regulations. We've been working towards understanding how Brexit affects these potential rules and we've been developing tips and tactics on how to minimise the impact of GDPR.
With fines of 4% of turnover and €20 Million being bandied about - this is something that we all need to get right.
This guide aims to cut through the jargon and get to the crux of what will need to be done.