Infographic: The power of story in tech
Did you know 27 million pieces of content are shared every day, stories are 22 times more memorable, and emotional messages are twice as effective as promotional ones?
These are just a handful of facts unveiled in Rooster Punk's exciting infographic, designed to help tech companies realise that it’s more about the story they tell, not the product they sell.
The infographic has been created as part of the agency's 'Stories in Tech Week' campaign (running 15-20 March 2015) to help tech companies of all shapes and sizes be less tech and more human.
Click the thumbnail below or click here to download our Power of Story in Tech infographic.