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Unveiling the secrets of the dark art

The launch of Google’s new dedicated search blog is worthy of a mention, even if blogging about a blog seems a bit odd…

Inside Search has only been running for three days and, at the time of writing, it only has two posts on it.

But it has been set up in a bid to answer public demand for more clarity on how the company’s search team works and it is being billed as a place you can go to ‘find regular updates on our algorithms and features, as well as stories from the people who work to improve Google every day.’ 

An introductory post explaining the above was followed yesterday with a useful overview explaining the ins and outs of Google’s social search feature, which is being rolled-out in 19 different languages across the globe.

I think this blog will prove to be a very useful source of news and information for anyone involved with digital marketing…