CASE STUDY: Barco International enters the cloud to boost customer care
Barco International, a global technology company, designs and develops visualisation solutions for a variety of selected professional markets, including medical imaging, media and entertainment, and transport.
Barco was struggling to deliver responsive, reliable, and consistent customer support in the Netherlands and elsewhere, owing to a reliance on disparate, fragmented systems. More specifically, there were problems around complaint handling that was not categorised, which resulted in poor customer support being one of the customers' most common complaints.
Another problem was the lack of integration with the back-office ERP system, which led to double entries.