Case study: Citrix GoToWebinar helps the British Library support SMEs

National business advisory service uses Citrix GoToWebinar to support small enterprises

Marketing manager Chloé Titcomb has worked at the British Library for three years, during which time she has made it her mission to raise awareness of the support available to small businesses.

“We wanted to introduce new ways of engaging with users and to promote our services,” she said. “Using webinars was a great way to do this, as they can be accessed remotely and allow users unable to physically visit our centre to take advantage of our offering.”