Book review: The Presentation Lab
This isn’t so much a book about presentations, as one about telling stories. Which makes sense, since the best presentations also follow a traditional story arc: setting the scene, introducing conflict, struggle, solution and redemption.
What makes this book useful is that it gives more detail about how to tell a story in the most compelling way possible for a presentation format. To do this, Morton has broken presentation-crafting into three main sections: understanding your audience, crafting the right content, and delivering it in a variety of scenarios.