DIGITAL MARKETING: Internet TV
The Internet has revolutionised our day-to-day lives both in a business and personal capacity. It allows us to keep up with the latest news, carry out research, book a much-needed holiday and treat ourselves to some retail therapy - all without leaving our PCs. The latest developments mean we can also watch TV over the Internet. And like many other facets of the World Wide Web, this opens up a world of possibilities for the B2B marketer.