APPOINTMENT NEWS: Celebrus appoints new VP of marketing

Customer analytics provider, Celebrus has appointed Katharine Hulls as VP marketing.

Hulls will be responsible for driving business growth and will be tasked with increasing brand awareness and creating partner marketing programmes. Hulls has over 10 years experience in delivering marketing campaigns across EMEA and joins Celebrus from Experian.

Simon Burton, managing director of Celebrus Technologies, said, “The market has reached the critical point in understanding the importance of a single customer view, the need to target the online audience on a truly individual basis and of course the benefits to be gained from such an approach. It is because of this crucial time in our company’s development, and the market readiness for our proposition, that we are so pleased to welcome such an accomplished marketer as Katharine. Her experience in the analytical and data-driven markets will be of vital importance in our dissemination of the Celebrus message.”

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