APPOINTMENT NEWS: Silverpop makes two new marketing appointments

Technology service provider, Silverpop has made two new marketing appointments.

Sebastian Hoelzl has been appointed as director of marketing strategy for Europe and will be working from the company’s Munich office. Hoelzl will be responsible for raising market awareness and sales in Germany, Austria and Switzerland.

Laura Brown has been appointed as Silverpop’s new marketing programme manager for EMEA. Brown has seven years of experience in online lead generation conversion and email marketing in the retail, gaming and travel sectors.

Speaking about the new members of staff, Richard Evans, director of marketing EMEA, said, “To continue the successes of 2011, Silverpop must recruit highly-driven and skilled employees to fill our ranks in London and Munich. This will not only allow us to service our clients at the highest levels of marketing performance, but also attract the type of staff needed to continue our business growth in EMEA. The additions of Sebastian Hoelzl and Laura Brown typify this. Their experience in the sector will provide Silverpop with a wealth of expertise and energy as the business moves rapidly forward.”