BRAND NEWS: Manchester City signs Hays as official recruitment partner
Hays plans to activate the three-year partnership through a global marketing programme using City’s crest, player imagery and powerful brand messaging with a focus on digital and social media platforms, in addition to match-day LED advertising and media interview backdrops.
Sholto Douglas-Home, Hays Group marketing director, said: “The partnership between Hays and Manchester City is based on a mutual ambition to attract skilled, expert professionals to build high performance teams, whether it be on the football pitch or in the world of work. We both thrive on the challenge of identifying skilled individuals who offer the right chemistry and capabilities to help a team to succeed."
Tom Glick, chief commercial and operating officer for Manchester City, added: “It’s a privilege to welcome Hays on board as a valued member of our stable of global partners. Hays has established themselves as a truly international brand, with a wealth of experience attracting the best talent and expertise in the workplace.”