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BRANDING NEWS: Base One secures Vodafone contract

Vodafone has announced it has selected marcomms agency Base One to carry out its below the line communications for large business and public sector customers.

The mobile phone network has not revealed the value of the deal but opted to accept Base One’s services on the strength of its team’s ‘strategic insight and technology brand expertise.’

Richard Bush, managing director, Base One, said, “This is a great win for us which vindicates our focus over the last year on providing high-value strategic consultancy as well as creative and digital implementation work.”