BRANDING NEWS: DHL sponsor Manchester United training kit for £40m
DHL has extended its partnership with Manchester United to become the first training kit sponsor in a deal worth £40m.
The logistics company has signed a four year agreement that will see the DHL logo included on the club’s training kit worn by all members of the club during domestic competitions. DHL has already been Manchester United’s official logistics partner for a year and supported the club’s pre-season tour of the United States.
John Pearson, CEO DHL Express Europe says, “We're delighted to be extending this strategic partnership which will see DHL getting more involved in the behind the scenes operations of Manchester United and supporting the club in its continued success.
“Building on our current relationship with the world’s biggest football club reflects our ability to provide unparalleled logistics services for customers across the globe.”
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