BRANDING NEWS: Interface to open B2B pop-up in Cardiff

Carpet tile manufacturer Interface is taking to the streets with a new B2B pop-up showroom campaign in Cardiff.

The faux-office showroom will be in situ at the Castle Arcade in Cardiff, highlighting the company’s range of flooring solutions.

Steve Hamilton, sales and marketing director of Interface, said, "We can't wait to open what will hopefully be the first of many pop-up showrooms for Interface.

“The concept is unique in our industry, and rare in business-to-business, but the idea of reusing existing space fits perfectly with our 'Mission zero' sustainability goal and we hope it will demonstrate just how innovative and forward-thinking we are.”

The pop-up showroom opened today.