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BRANDING NEWS: NTT DATA signs Open Championship deal

NTT DATA is to become a patron of golf’s oldest major, The Open Championship.

The data specialist is set to benefit form branding on the course, online and on TV.

Toshio Iwamoto, CEO of NTT DATA, said, “We are very proud to become a patron of The Open Championship.

“Aligning ourselves with this prestigious Championship presents an exciting opportunity for us to demonstrate our shared values of success, commitment and performance while also accelerating our global business.”