CUSTOMER INSIGHT NEWS: Bluetopia competition relaunched to transform one brand’s marketing activity
B2B Marketing and Blue Sheep are offering a B2B brand the opportunity to transform its marketing activity, providing access to £250,000 worth of data and customer insight marketing services.
The Bluetopia competition, devised and run by customer insight specialist Blue Sheep, will provide one lucky company with a host of data-orientated marketing services, with the aim of dramatically improving their marketing activity.
Services on offer include access to Blue Sheep’s UK Business Universe data file, plus various data mapping, modelling, cleansing and enhancement services. Runners up will also stand to gain access to various tools and services.
The competition is supported by a host of sponsors, many of whom contribute to the prize pool – these include Alternian, Read Group, Royal Mail, DQM Group, Client Audits, DMA and IDM.
The competition was previously run by Blue Sheep in 2008, when it was won by De Vere Venues. Iain Lovatt, CEO of Blue Sheep, comments, "We're delighted to be running Bluetopia again and expect the competition to be as intense as it was in 2008."
The competition is open to entrants until December 14th.