MOBILE MARKETING NEWS: Nokia launches NFC Hub for businesses
Nokia has launched an NFC Hub designed to help businesses adopt the technology with ease.
The hub includes several marketing assets including smart business cards, stickers and posters with built-in NFC technology. Nokia is marketing the hub as an easy way for businesses to develop personalised NFC campaigns.
“NFC Hub makes it simple for companies of any size to bring NFC into their business without the need for any technical knowledge,” said Rupert Englander, head of services, sales & marketing, Nokia UK and Ireland.
The NFC Hub us designed for businesses of all sizes and includes an analysis function that offers usage statistics. B2B group buying site, Huddlebuy is one business already using the hub. Chieu Cao, co-founder of Huddlebuy.co.uk said, “The NFC stickers from Nokia and Fuelmywebsite have been really popular. Our users can see the value in connecting with their customers in this new way.”