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NEWS: Twitter opens analytics for all

Twitter has opened its analytics dashboard to all users.

Launched in July this year the social network launched its analytics dashboard to advertisers and verified users, but has now opened it to all twitter accounts.

The dashboard reveals how users organic tweets are doing, including engagement and impression stats. It also allows users to compare their tweet activity month-on-month and see how updates trend over time.

In addition, the analytics gives detailed view on number of retweets, replies, favourites and allows users to download these metrics.