Following the success of its apprenticeship programme, Stein IAS has announced it will be recruiting its five apprentices as B2B marketers for the firm and recruiting another two candidates.

The 12-month scheme gave students practical experience while they completed their academic qualifications, all graduating with an NVQ and the Chartered Institute of Marketing (CIM) Certificate. Two of the team are also furthering their development with a foundation degree in business management.

Research by the National Apprenticeship Service has revealed many school leavers are considering such schemes as an alternative to traditional further studies, with more than 1.4 million applications for apprenticeships made during the 12 months to the end of July 2013.

Rob Morrice, CEO of Stein IAS (EMEA and Asia), says: “All business world warriors have to start somewhere, so we focus on surrounding ourselves with people that we like and believe have the potential to master the art of B2B marketing. Attracting and nurturing the next generation of business world warriors is essential if we’re to achieve our goal of becoming the world’s most important B2B agency.

“As the product of an apprenticeship scheme myself I firmly believe in the approach as a practical way to support young, bright people in climbing the career ladder fast.  It gives the right candidates the business acumen some university students lack and employers the opportunity to mould future talent for the long term benefit of the organisation.”