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  1. Shepper unveils rebrand inspired by shepherds

    The property asset checking firm Shepper has revealed the overhaul of its brand. Shepper ... Sheppy represents the assets such as billboards, retail displays and properties, the company looks after. ... of the state of the recruitment market. Find our how your salary compares The property asset checking firm ...

    Paul Snell - 06/09/2019 - 10:36

  2. HOW TO: Plan a thought leadership programme

    expertise and experience of its people. Marketers have the power to unleash this intellectual value, ... brand. Relationship: Drive engagement, for example, with your online content and social media properties ...

    Alex Aspinall - 11/12/2012 - 16:12

  3. Championing female leadership: An interview with CMO of Skillsoft, Michelle Boockoff-Bajdek

    community, or people with physical or intellectual disabilities, deserve a seat at the table. What many ...

    Kavita Singh - 03/11/2020 - 10:23

  4. A look into 2021: Reintroducing physical events with Chris Wickson

    venues in person might not be an option for safety reasons. The Marriott International properties are now ... these solutions, event planners will not have to be onsite to get an idea of the properties and meeting facilities. ...

    Kavita Singh - 14/01/2021 - 12:02

  5. Your B2B customers are not rational. Here's how cognitive marketing will push their buttons

    your buyers’ emotional buttons every bit as effectively as you flick their rational and intellectual ...

    Miriam Drahmane - 21/12/2020 - 11:12

  6. Above the noise: 3 tips for better performing B2B digital content

    to a lot of theorising and intellectual bluster that leaves tired, time-poor audiences asking, ‘so what?’ ...

    Emma Crofts - 28/09/2020 - 11:20

  7. The Values Ladder as every successful CMO’s cynosure

    and wisdom and understanding (key intellectual virtues governing ethical behaviour and scientific endeavor.) ...

    Sue Mizera - 12/01/2021 - 15:18

  8. 3 marketing leaders explain how to get inside the minds of your customers to understand their behaviour

    be valuable if they’re used in isolation says Kate Owen, head of marketing and communications at NHS Property ... at every level, especially in large organisations such as NHS Property Services, where tone of voice ... Membership is free and only takes five minutes to complete, giving you access to: Kate Owen of NHS Property ...

    Paul Snell - 23/09/2019 - 15:20

  9. Awards case study: The Crocodile and ServiceNow win 'Best customer experience (CX) initiative'

    helped define ServiceNow’s role beyond its owned digital properties too, identifying conversations ...

    David Rowlands - 26/11/2020 - 10:44

  10. How to build a relationship with your tech vendor

    client-side protection on our intellectual property, confidential information and data,” Andy explains. ...

    Kavita Singh - 19/11/2019 - 12:44 - 1 comment

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